Make an irresistible offer:- This is very important if you are to have your product patronized or purchased by the members of the public. It should be branded in a manner that, even for those who may not necessarily have an immediate need for your item, will buy and before they realized that they do not have a need for it will later. This may be achieved with some give away prizes that will accompany your product.
Repeat the contact information, even to almost getting to the level of becoming a nuisance, yet quite necessary that it should be repeated so that it can sink right into the mind of clients. Before you go on air, ensure that thorough review of the advertorial is done severally, and possibly assume the position of your buyers. Include your phone numbers and the email address for easy contact with you. These are very important as a means of feedback.
Your advertorial should be run on the radio station which is sure that your audience most often tunes in to. This again is for the purpose of ensuring that they get to hear about the product at least one or more times. A minimum of 3 slots will be just appropriate for you.
I am sure that you can now make your product campaign on satellite radio a great package with all the above-enumerated suggestions.